Store leadership is about leading people
A chat with Nicolas Beroudiaux, Director Hypermarket Carrefour Drogenbs
Store leadership goes far beyond managing sales. It’s about leading people, creating memorable customer experiences, and continuously adapting to a changing retail landscape.
I recently had the pleasure of sitting down with Nicolas Beroudiaux, Store Director of the Carrefour Hypermarket in Drogenbos, for an in-depth conversation about what it really means to manage one of Belgium's largest retail operations.
During our discussion, Nicolas shared how he balances commercial performance with people management, oversees a team of more than 100 employees, and keeps the store dynamic through local initiatives, creative marketing activations, and strong supplier partnerships.
We also explored the evolving role of the hypermarket, the importance of fresh food and service counters, the renewed opportunities in non-food, and why retail remains a career driven by passion.
The episode offers valuable insights for anyone interested in store management, customer experience, retail innovation, and leadership on the shop floor.
I warmly invite you to listen to the original conversation (in French) on The Retail Influencer by 20/CENT Retail here : https://20centretailfr.substack.com/podcast

