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Podcast 20CENT chats with Ian and Dan about their MAD Universe
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Podcast 20CENT chats with Ian and Dan about their MAD Universe


In this episode, I chat with Dan Brain and Richard Houghton Co-Founders of MAD//FEST.


Due to the pandemic the event industry accelerated its digital transformation and many announce the down of the hybrid era, where events will combine digital and live. 

This episode is the first of three where I discuss with leaders of the industry about this digitalisation. One of the main important aspect is that this evolution will affect and modify the way retail professionals connect, interact and network at trade events. 


During a small half hour, Ian, Dan and I discuss how they approached content and networking for their events, whether these are live or digital. 


Listen to this episode on your favourite streaming platform: 











Ian HoughtonDan BrainMad//festMad//anywhereDigital EventPodcast