Tasting and experience fuel the heart of Vinexpo
18th Edition of this wine platform
During five days, professionals of the wine and spirits industry will be welcome at Vinexpo in Bordeaux. The show will take place from 14th till 18th of June.
All kinds of professionals are expected to descend on the city: agents, producers, wholesalers, buyers…
The show features a very wide range of international exhibitors presenting spirits such as brandy, vodka, rum, whisky, gin, Armagnac, Cachaça, grappa, tequila…and of course all types of wines.
- About the show
- 2,350 exhibitors
- Exhibitors coming from 42 countries
- 63% of the exhibition space taken by France,
- Other countries are Spain, Italy, Portugal, Chile, Argentina, the USA, the UK, Germany, South Africa, Latvia, Marocco, Peru
- In terms of visitors, 48.000 professionals are expected to visit the show, and represent around 120 nationalities
- About the Wine Market
- France is the biggest wine producer in 2014 with an annual production of 523 million 12-bottle cases
- France, Spain and Italy account for 50% of global production
- More data on the global wine market is available in the Vinexpo Study. It will follow in another article.
Features not to miss
Now here is a trade fair with a lot of seminars and animations.
- The #DigiZone: it is a new-dedicated space that is both physical and virtual. There are two areas with a working space for those with a bloggers badge and a conference zone open to everyone (journalists, exhibitors, visitors…). Short interactive conferences will be held (15 to 20 minutes maximum) on topics such as the French vino digital sphere, or social media and crisis management, or the Smart Wine Glass project… to name a few.
- The Vinexpo Academy: it aims to be a platform for discoveries, networking and ideas by offering a broad array of tastings and talks. Those sessions will feature a.o.: wines from Georgia and China, Japanese sakes, and wines from regions such as Alsace, Provence, Tuscany, the Douro, Burgundy, Napa Valley and Bordeaux.
- The Blend: networking parties organized exclusively for professionals participating to the show. Every night during the duration of the show at Hangar 14, you will be able to network and party with other professionals. Don’t worry I am sure the limited opening hours (from 10pm till 2am) will make sure all participants (visitors or exhibitors) can last all week.
- L’Atelier Food and Wine: Food pairing is a trend of the last years. So a show such as Vinexpo cannot forget to have such seminars in its program. A total of 16 workshops are set to take place, presented with the help of Gault & Millau guide, Grands Chefs and top sommeliers.
- "Flights" free tastings: Of course tasting areas are foreseen. Three major spaces have been prepared to allow visitors to explore over 180 wines.
- Spiritual, a new concept bar: An area that is dedicated to spirits. It is a concept bar where innovative cocktails featuring quality spirits will be prepared and presented by mixologists.
- Lunch on the lakeside: Different solutions for you to eat: from food trucks to gourmet restaurants
- One to Wine Meetings: a way for exhibitors and visitors to be matched. It’s a matchmaking system as many trade fairs try to offer now. But I have to say I find the name pretty clever.
- Les Terrasses: premium stands at the center of the show that open onto the exhibition hall on one side and the lake on the other.
- Tramway: a direct tram service now links Bordeaux city center to the exhibition center in less than 20 minutes
My 20/CENT on Vinexpo
In the wine industry, Vinexpo is definitely one of the reference points. All my contacts active in the sector agree on that point.
If you look at the different features, it seems that tasting, but also experience are two of the main words to describe the show. The program is full of sessions, seminars, demonstrations, and the entire sector is represented.
Also, what is interesting is the data one can find. The Vinexpo study will definitely be featured on these pages shortly as I know you like to read such articles too.
And a point that I feel worth mentioning is that in the #DigiZone, there is a mention of bloggers. The amount of bloggers on food, wine, or even lifestyle has boomed. And among those people are a lot of very influential professionals. It is probably one of my first times seeing a fair acknowledging bloggers and not just journalists, and as you know, I do check out a lot of trade events. So I am quite pleased to see such acknowledgement.
Maybe one last thing, but I am sure you all are careful. Tasting is at the center of such fair, but remember to have a designated driver or take the public transport.
Vinexpo, from 14th till 18th of June, Parc des Expositions, Bordeaux, France, http://bordeaux.vinexpo.com/enVinexpoComexposiumVinWineTrendTendanceBordeauxFranceInternational