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Anuga and its 100 years of history
E-Forum 2019

Anuga and its 100 years of history

Happy birthday Anuga and congratulations on being 100 years old!

Yes, you read correctly, the Anuga was held for the first time in 1919, and one century later, it has become a leader in the food industry. 

 

Quick overview of the milestones

Anuga stands for Allgemeine Nahrungs- und Genussmittel-Ausstellung (General and Luxury Food Exhibition)

1919 First Anuga in Stuttgart 

The first Anuga took place in Stuttgart in 1919 with the participation of around 200 German firms. The Stuttgart newspaper, the Neues Tagblatt, wrote on 29 September 1919: "It seems to be the right time for an exhibition where the merchants can inform themselves about the available offer."

Originally, Anuga was touring in different cities. So, further Anuga events were staged in Munich in 1920, in Berlin in 1922 and in Cologne in 1924. With around 360 exhibitors and 40,000 visitors, the first Anuga in Cologne was the best event since its inception, which is why the organisers opted for Cologne as the permanent location. 

1920 Anuga is held in Munich 

1921 Anuga is held in Hannover 

1922 Anuga is held in Berlin 

1923 Anuga is held in Magdeburg 

1924 Anuga is held in Cologne 

1925 Anuga is held in Breslau 

1926 Anuga is held in Heidelberg 

1927 Anuga is held in Dortmund 

1928 Anuga is held in Koblenz 

1929 Anuga is held in Kiel 

There were already eight focal exhibition sections back then: Food and luxury items, cooking and baking appliances, machines for the production of food, packing materials and packing machines, shopfitting, conveying technology, chemical and cosmetic compounds as well as promotional products. 

Since 1951 Anuga is held in Cologne

In 1951, for the first time over 1,200 exhibitors from 34 countries took part, whereby Anuga ultimately established itself as the central international business platform for the food industry in Cologne scheduled every two years. 

In 1955, Konrad Adenauer also showed his enthusiasm: "This show is impressive. You can be proud of it.

Over the course of time, due to the staging of leading trade fairs such as ISM and Anuga FoodTec, the trade fair advanced from being a food and processing platform into becoming a trade fair purely for food and beverages. 

In 2003, the Anuga "10 trade shows under one roof" concept was implemented. Today, with 7,405 exhibitors and around 165,000 trade visitors from the trade and out-of-home market, Anuga has developed into a leading global trade fair for food and beverages. It offers a representative breadth and depth of the global offer like no other trade event. Whereby the sheer size was never its only aim. The consistent development into a trade fair, the qualitative selection and the increased sophisticated bundling of commodity groups has in the course of its meanwhile 100-year history turned it into what it is today: an event that is unrivalled worldwide regarding its scope of offer. 

In 2005, Anuga is visited for the first time by 20/CENT. I spent one day on the show and came back very tired. 

In 2019 Anuga celebrates 100 years of existence. 

 

A special website

To mark the anniversary, the organizers of Anuga have created a website tracing the entire history of the event. I invite you to check it out as I discovered many facts and information I had absolutely no clue about. I am sure you will find it as fascinating as I did. To visit the website just go to the website "100 years of Anuga": https://www.anuga.com/100-jahre-anuga/100-years-of-anuga.php 
 

 

 

Anuga 2019, from 5th till 9th of October 2019, Koelnmesse, Cologne, Germany, www.anuga.com

 

Your comments and questions are welcome via Vincent@20centretail.com or via the form http://20100retail.be/en/contact

 

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